The Lorax is a children’s book written by Dr. Seuss and first published in 1971.  It chronicles the plight of the environment and the Lorax, who speaks for the trees against the Once-ler. As in most Dr. Seuss works, most of the creatures mentioned are original to the book.
The book is commonly recognized as a fable concerning the danger of corporate greed poses to nature, using the literary element of personification to give life to industry and the environment as the Lorax.
The Lorax was Dr. Seuss’ personal favorite of his books. He was able to create an economic and environmental issues without it being dull. ” The Lorax ,” he said, “come out of being angry in the Lorax I was out to attack what I think are evil things and let the chips fall where they might.” 
A boy living in a polluted area visits a strange isolated man called the Once-on the Street of the Lifted Lorax. The country boy the ounce-fifteen cents, a nail, and the shell of a great-great-great grandfather snail to hear the legend of how the Lorax was lifted away.
The Once-a-Longer Truffle Trees in a beautiful valley containing a forest of trees. The Once-a-Long, having long searched for such a tree as the Truffula, chops one down and uses its silk-like foliage to knit Thneed, an impossibly versatile garment. The Lorax, who “speaks for the trees”, they emerge from the stump of the Truffula and voices his disapproval both of the sacrifice of the tree and of the Thneed itself. However, Thneed for $ 3.98, so-and-so is a business-and-business-driven business.
The Once-in-a-row small shop soon grows into a factory. The Ounce-ler’s Relating to Truthula and Thneeds. The Lorax appears again to report that the small bear-like Bar-ba-loots, who eat Truffula fruits, are short of food and must be away to find more. Swing-Swans and Humming-Fish to Sword-Swans The Once-a-year is a new and defiantly Lorax that he will keep on “biggering” his business, but that is one of his machines Truffula tree.
Without raw materials, the factory shuts down and the once-ler’s relative leave. The Lorax says nothing but one sad backward glance and the Ounce helps him into the air (“by the seat of his pants”) and disappears behind the smoggy clouds. Where he last stood a small monument with a single word: “UNLESS”. The Owe-ler ponders the message for years, in solitude and self-imposed exile.
In the present, his buildings falling apart around him, the Once-a-Last at a Glance out loud what the Lorax means: “Unless you like a whole lot, it’s not going to be better.” He then gives the boy the last Truffle seed and urges him to grow a forest from it, saying that the trees can be protected from logging the Lorax and all of his friends may come back.
Based on a 2007 online poll, the National Education Association named The Lorax one of its “Teachers’ Top 100 Books for Children”.  In 2012 it was ranked number 33 among the “Top 100 Picture Books” in a survey published by School Library Journal – Dr. Seuss books on the list. 
In a retrospective review written in the journal Nature in 2011 on the 40th anniversary of the book’s publication, Emma Marris described the Lorax character as “a parody of a misanthropic ecologist”. She called the book “gloomy” and expressed skepticism that its message would resonate with small children in the intended manner. Nevertheless, she praised the book as effective in conveying the consequences of ecological destruction in a way that young children will understand. 
In 1988, a small school district in California kept the book on a second graders list, but the book was published.  
Terri Birkett, a member of a family-owned hardwood flooring factory, authored The Truax ,  offering a logging-friendly perspective to an anthropomorphic tree known as the Guardbark . This book was published by the National Oak Flooring Manufacturers Association (NOFMA). Just as in Lorax , the book consists of a disagreement between two people. The logging industry representative states that they have efficiency and re-seeding efforts. The Guardbark, a personification of the environmentalistmovement much as the Ounce is for big business, refuse to listen and lashes out. But in the end, he is convinced by the logger’s arguments. However, this story was criticized for the sake of argument and clear self-interest, particularly “casual attitude toward endangered species” that the Guardbark’s concern for them. In addition, the book’s approach to a more blatant argument, rather than one worked into a storyline, was also noted.   
The line “I hear things are just as bad in Lake Erie ” was reported, after two research associates from the Ohio Sea Grant Program wrote to Seuss about the clean-up of Lake Erie.  The line remains in the home video releases of the television special.
1972 television special
The book was adapted as an animated musical television special produced by DePatie-Freleng Enterprises , directed by Hawley Pratt and Starring the Voices of Eddie Albert and Bob Holt . It was first aired by CBS on February 14, 1972. A reference to pollution of Lake Erie was spoken by one of the Humming-Fish as they departed; it remains in DVD releases of the show. The special also shows the ounce of arguing with himself, and asking the Lorax whether shutting down his factory is practical. An abridged version of the special is used in the 1994 TV movie In Search of Dr. Seuss, with Kathy Najimy’s reporter character hearing the Once-ler’s story.
2012 feature film
On March 2, 2012, Universal Studios and Illumination Entertainment released at 3-D CGI movie based upon the book. The cast coincides with the 108th birthday of Seuss, who died at 87 in 1991. The cast includes Danny DeVito as the Lorax, Zac Efron as Ted (the boy in the book), and Ed Helms as the Ounce-ler. The film includes several new characters: Rob Riggle and villain Aloysius O’Hare, Betty White and Ted’s Grammy Norma, and Taylor Swiftas Audrey, Ted’s romantic interest. The film debuted in the No. 1 spot at the box office, making $ 70 million, though it received mixed reviews. The film eventually totaled $ 214,030,500. 
Two audio readings have been released on CD, one narrated by Ted Danson in the United States (Listening Library, ISBN 978-0-8072-1873-0 ) and one narrated by Rik Mayall in the United Kingdom (HarperCollins, ISBN 978-0 -00-715705-1 ).
A musical adaptation of The Lorax was originally included in script for the musical Broadway Seussical , but was cut before the show opened. 
From December 2, 2015 to January 16, 2016, a musical version of the book ran at the Old Vic Theater in London. With Noah and the Whale frontman, Charlie Fink , who wrote the music for the production. 
- ^ Jump up to:a b Bird, Elizabeth (July 6, 2012). “Top 100 Picture Books Poll Results” . A Fuse No. 8 Production . Blog. School Library Journal(blog.schoollibraryjournal.com) . Retrieved August 22, 2012 .
- Jump up^ Lisa Lebduska. “Rethinking Human Need: Seuss’sThe Lorax.” Children’s Literature Association Quarterly 19.4 (1994): 170-176. Project MUSE. Web. October 20, 2014. <http://muse.jhu.edu/>.
- Jump up^ National Education Association (2007). “Teachers’ Top 100 Books for Children” . Retrieved August 22, 2012 .
- Jump up^ In retrospect: The Lorax. Marris, E. 2011. Nature . 476: 147-149.
- Jump up^ “California: Chopping Down Dr. Seuss”. Time . October 2, 1989.
- Jump up^ “A Boy Sides with Dr. Seuss’ Lorax, and Puts a Town at Loggerheads – Vol 32 No. 17” . October 23, 1989 . Retrieved October 13, 2017 .
- Jump up^ “Truax”. Terri Birkett. National Oak Flooring Manufacturers’ Association (NOFMA) Environmental Committee. (PDF).
- Jump up^ “The People-Centered Forum Development – Living Economies Forum” . Retrieved January 18, 2017 .
- Jump up^ “What’s A Truax? Well I’m So Glad You Asked, Let Me Tell You! – Ann Arbor District Library” . Retrieved January 18, 2017 .
- Jump up^ “Green Eggs & Sham? 10/16/2001. The Daily Show With Jon Stewart.” According to Terri Birkett, a popular Dr. Seuss character is being used to teach children to hate the wood products industry .
- Jump up^ “Dr. Seuss & Mr. Geisel: a biography”. Judith & Neil Morgan. Random House. 1995.ISBN 978-0-679-41686-9.
- Jump up^ The Lorax atBox Office Mojo
- Jump up^ Jones, Kenneth (June 1, 2007). “Ahrens & Flaherty Double Bill of Lorax Musicals Pairs and Emperor’s New Clothes” . Playbill . Retrieved December 26, 2014 .
- Jump up^ http://www.oldvictheatre.com/whats-on/2015/dr-seusss-the-lorax/[ dead link ]